PRIVACY POLICY

Effective Date: October 1, 2025

The West Side Show Room (“we,” “our,” or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our website, sign up for our communications, make a purchase or donation, or interact with us in any other way.

1. Information We Collect

We collect information from you in several ways:

A. Information You Provide to Us

  • Contact Information: Name, email address, phone number, mailing address, or other contact details.

  • Transaction Information: Purchases, donations, event registrations, or ticket reservations made by phone, or through Ticket Tailor, Stripe, Square, Mailchimp, or our website.

  • Payment Details: Credit or debit card information entered through secure third-party payment processors. We do not store or have access to your full payment card details.

  • Communications: Messages or inquiries sent to us by phone, email, website forms, or text.

  • SMS and Email Preferences: Opt-in choices for text messages or email newsletters.

B. Information Collected Automatically

  • Technical Data: IP address, browser type, operating system, device identifiers, and pages you visit.

  • Cookies and Analytics: We use cookies and third-party analytics tools (like Google Analytics) to understand how our website is used and improve your experience.

2. How We Use Your Information

We use the information we collect to:

  • Provide services such as ticketing, classes, and donations

  • Process and acknowledge payments and contributions

  • Communicate with you about events, news, and opportunities

  • Manage subscriptions and preferences through Mailchimp

  • Send transactional or service-related text messages (e.g., reminders, confirmations)

  • Improve our website, marketing, and operations

  • Comply with applicable laws and reporting obligations

We may contact you using the information you provide when you make a purchase, donation, or registration, as such communications are considered necessary to complete or support that transaction.

We send promotional or marketing emails or texts to individuals who have an existing customer relationship as defined under applicable laws.

You can opt out of promotional communications at any time by following the unsubscribe instructions in our messages or by contacting us directly.

3. Text Messaging and SMS Privacy

The West Side Show Room may disclose Personal Data and other information as follows:

Third Parties that Help Provide the Messaging Service:
We will not share your opt-in to an SMS short code campaign with a third party for purposes unrelated to supporting you in connection with that campaign. We may share your Personal Data with third parties that help us provide the messaging service, including, but not limited to, platform providers, phone companies, and other vendors who assist us in the delivery of text messages.

Additional Disclosures:

  • Affiliates: We may disclose the Personal Data to our affiliates or subsidiaries; however, if we do so, their use and disclosure of your Personal Data will be subject to this Policy.

  • Exclusion of SMS Opt-In Data: All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

You may opt out of receiving text messages at any time by replying STOP to any message. Message and data rates may apply.

4. Email Marketing

We use Mailchimp to manage our email communications and subscriber preferences. When you subscribe to our mailing list:

  • Your contact information is stored securely by Mailchimp in accordance with their Privacy Policy.

  • We track basic engagement data (such as whether you open or click a message) to help us improve our communications.

  • You can unsubscribe at any time using the link at the bottom of every email or by contacting us directly.

We do not sell or share your email address or subscription data with any third party for their own marketing purposes.

5. Transactions and Payments

We use Ticket Tailor, Stripe, and Square to process ticket, merchandise, concession, and donation transactions. When you make a payment:

  • These platforms collect and processes your payment information on our behalf.

  • We do not store or have direct access to your full credit or debit card information.

  • These platforms’ processing and storage of data are governed by each platform’s privacy policy.

  • We receive limited information such as your name, contact info, and transaction details to process orders and send receipts.

All payment data is transmitted securely via encrypted connections.

6. How We Share Information

We may share your information with:

  • Vendors and Service Providers (such as Square, Stripe, Mailchimp, or SMS providers) who help us operate our website, process payments, or send messages.

  • Affiliates or Partners in connection with co-sponsored programs or collaborations, subject to this Policy.

  • Regulatory or Legal Requests when required by law, court order, or government regulation.

We do not sell, rent, or trade personal information to any third party.

7. Cookies and Tracking Technologies

We use cookies and similar technologies to personalize your experience and measure website traffic. You may disable cookies in your browser settings.

8. Data Security

We use reasonable physical, electronic, and administrative safeguards to protect your personal information. However, no system is completely secure, and we cannot guarantee the absolute security of your data.

9. Your Rights and Choices

You may:

  • Unsubscribe from marketing emails or texts at any time.

  • Access, correct, or delete your personal data by contacting us.

  • Disable cookies in your browser to limit data collection.

We will respond to all legitimate requests within a reasonable timeframe.

10. Children’s Privacy

Our programs and website are not directed to children under 13. We do not knowingly collect personal information from children.

11. Changes to This Policy

We may update this Privacy Policy periodically. Updates will be posted on this page with a revised effective date. Continued use of our website or services after changes take effect constitutes acceptance of the updated policy.

12. Contact Us

If you have any questions or concerns about this Privacy Policy or our practices, please contact us at:

The West Side Show Room
PO Box 4041
Rockford, IL 61110
contact@wssr.org